Choosing Colors For Your Opt-In Page
One VERY overlooked aspect when designing an opt-in page (or even a sales page) is how color will affect your opt-in rates. You should choose the colors for your background, graphics, arrows, bullets, button, and opt-in box in order to achieve the result you want. Please note that colors have different meaning in different cultures. • Blue - Using navy blue with gold is the best combination when targeting men and the second best when targeting women. Blue is the favorite color of men so you might want to use blue if your target audience is men. • Pink - Pink is associated with femininity, sensuality and romance. Use pink if promoting to women, especially if the product you are promoting is associated with romance or sensuality. • Green - Green is associated with health so use green if you are promoting a health related product. Dark green is associated with wealth. Use dark green if you are promoting a money-making product. Blue greens are the most accepted color group for both gende